Baby Dove

While babies receive attention and care, mothers undergoing postpartum, silently accumulate pressures.
Service
Integrated Campaign
Client
Year
2023
Content
An idea that emerged with a creative insight from powerful data _85% of mothers say that motherhood is not what social media portrays;
_59% reveal that due to societal pressures they do not share the difficulties of motherhood;
_72% of them would like to know more about postpartum depression and anxiety.
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